Serious Soccer.
Local Roots.
Competitive teams, player-first coaching, and a mission that’s stayed true since 1997.
Overview
LASSO (Lowell Area Select Soccer Organization) is a nonprofit, community-run soccer club serving the greater Lowell, Michigan area. We provide competitive, developmental soccer for players from U7 to U19, without the inflated costs or big-club distractions.
Our goal is simple: develop the player, elevate the game.
We coach with intention. We build teams that last. And we stay committed to the families and players who make LASSO what it is — the best bang for your buck in West Michigan soccer.
History
We started in 1997 with just a few teams, a handful of coaches, and a shared vision: give local kids a real path to competitive soccer without losing the community feel.
Over the years, LASSO has grown in size and quality, but the heart of the club hasn’t changed. We’re still volunteer-powered, rooted in Lowell, and focused on helping every player reach their full potential.
Our alumni have gone on to play at the high school, collegiate, and even coaching levels — but they all started here, in red and black.
Mission
To provide affordable, high-quality, community-based soccer that prioritizes player development, character, and competitiveness.
We train athletes for the game — and for life. We value hard work over raw talent, team success over individual stats, and long-term growth over short-term results.
Our Values
We believe in…
✅ Development over convenience
Our coaching is intentional, personal, and built to last.
✅ Community at the core
Families aren’t just spectators here — they’re part of the club.
✅ Affordable excellence
High-level soccer shouldn’t come with high-level costs.
✅ Respect on and off the field
We grow players who compete hard and lead with integrity.
✅ Local pride, competitive edge
We play to win — but we play the right way.
